With the end of the year fast approaching, my annual ritual of reviewing the past 12 months and looking forward to the year ahead has started in earnest.  Not unlike most people, some of my failures and New Year fixes revolve around my waist size.  This past year can be summarized as winning the small battles, but losing the war.

With renewed vigor, I plan to fight again in 2010, but with one major change.  This year, my strategy to fight the bulge starts with making weight loss simple and straightforward.  Enough with diet books, special meal programs, boot camps, or infomercials, which often result in some sort of gimmick or untruth.  Simple, truthful, and straightforward is the plan.

So why start this blog entry with my belt size? The reason is that many gimmicks and ploys also plague the domain industry as well.  For instance, how can some domain companies set their REGULAR price for a particular domain below known registry prices?  One better get ready for a litany of restrictions, constant up-selling, unwanted and invasive advertising, reduction of support, or other problems when choosing such a company – buyer beware.

Like my diet plan, HEXONET‘s philosophy of doing business is to make domains simple, truthful, and straightforward.  Where domains are offered with no restrictions, full support, abundance of features, no advertising, no up-selling, and at great prices, some at industry leading rates.  HEXONET can do this through ultra high efficiency and mass volume, where every penny saved is shared with our customers.

HEXONET publicly posts domain prices because we know we have highly competitive prices.  Also, we offer free registration and use of our system, because we have nothing to hide, our systems are that good.  HEXONET and our customers succeed because we keep things simple, truthful, and straightforward – hopefully my weight loss will also!

Over my lifetime I have certainly wasted my fair share of money. From buying a HD DVD player (no longer supported) to cheaping out on a no-name car charger that nearly destroyed my iphone, the folly of chasing a good price often leads to a serious case of buyers remorse. That is because lowest price more often than not doesn’t equate to value, but in fact, typically equates to little or no value.

This axiom holds even more true for the domain industry and especially true when it relates to domain reseller system providers. Domains are the quintessential virtual product, even more virtual (or abstract) than say an email service or hosting. Unlike server applications, domains are as basic as protocols and data base entries at the core. Marry this technical simplicity, with the knowledge that domains are respectively sourced and tightly controlled by single monopolistic entities that ensure price fairness amongst registrars, and it becomes clear that “value” is not measured by price, but on the reliability, flexibility, scalability, and performance of the underlying registration technology.

Lowest Price Verses Best Performance:

Since the floor cost from any particular registry is generally equal, it is easy to see who is investing money into infrastructure and who is not. Speed and performance requires newer and growing systems, as well as, investments into engineering. Thus, the best VALUE amongst Reseller Platform Providers like HEXONET, should be the one that has the best performance per price ratio.

HEXONET publicly posts domain prices because we not only have highly competitive prices, but we also want people to intuitively see that we provide top performance per price. Go to our price page here, then go do a domain search on our home page. From my experience, HEXONET is providing industry leading performance for price – the true VALUE for domain resellers looking for the best wholesale domain provider.

Next Post – Lowest Price Verse Service Without Gimmicks or Restrictions

Why Choose HEXONET Over Your Competitors?  What Makes HEXONET Different?
 
With every phone call, meeting, or industry gathering, seemingly we always get asked the same questions – Why HEXONET?  What makes HEXONET different from your competitors? Why should I want to partner with HEXONET? The answer is clear, HEXONET has the right people, the proven expertise, and best technology.

The Team @ HEXONET
At HEXONET, our team is immeasurably greater than the sum of our individual parts.  This can only happen when a team has a common vision and the passion to pursue it.  HEXONET’s employees strive everyday to empower resellers through world-class engineering and innovation, whether that’s going above and beyond to answer a support call or simply investing countless of hours testing to ensure our latest builds are rock solid.  This is who we are and how we work everyday.

Our passion is fueled by the commendations from our customers.  Emails, phone calls, and meetings where our customers not only give us praise, but also give us positive criticism provide guidance as to what we can do better and how we can innovate even more.  At HEXONET we welcome our clients and partners to share in our philosophy and work with us towards making things better.  This is how we grow.

And above all things, our team holds true to doing business the old fashion way – that promises are kept and our word is our honor.  At HEXONET, we would rather close our doors than lose the trust of our clients and partners.

Expertise of the Team @ HEXONET
There are HEXONET competitors who are way better at marketing than us, no doubt.  Also, there are some of competitors who also have top notch engineering like us.  And there are some who have been in business longer than us.   So how are we different?  At HEXONET we believe we have the right balance of skill and experience, that when combined properly, is vastly more superior than any one skill our competitors possess.

HEXONET’s foundation is world-class engineering, which is lead by some of the industry’s foremost technical talent.  Though technology serves as the foundation for the company, it is our business leaders who make what we do special.  Worldwide, there are only a handful of individuals who have both the high-level strategic acumen and the practical and practiced exposure in our industry to actually make things work correctly.

Altogether, HEXONET has more than thirty (30) years of experience in the domain and hosting industry, as executives, programmers and operational managers. We know the top-down strategy and most importantly the bottom-up mechanics for success.

The Technology – HEXONET eats, drinks and breathes Technology!
HEXONET technology is a reflection of a single philosophy heralded by its founder and CEO, Jens Wagner – automation is the key to success, and making automation faster and more stable only brings success that much sooner.  So how does HEXONET technology bring success faster to our customers?

The foundation of HEXONET technology is an ultra-fast, highly reliable, and scalable domain registration system that provides anyone who uses it the widest selection of domains from a single source (see the list).  Simply connect with the platform once and everything else is entirely automated.  Even if technology changes, new registries arise, old registries die, or new regulations becomes mandatory, HEXONET does all the hard work of automation for our customers!

Add to this amazing platform an abundance of ways to connect, whether it be via API, web control panel, EPP 1.0, or our newest way, Registrar Operations Center (RegistrarOC), moving from a decision to registering the first domain with us can literally be minutes.

Whether preparing for the impeding new gTLDs or looking for ways to save money without sacrificing performance, HEXONET technology even makes the decision to try totally risk-free.  Risk-free because anyone can start off as a reseller (no signup fees or commitments) and seamlessly switch to their own accreditation utilizing RegistrarOC when the volume makes sense.  In fact, switching requires no engineering, no effort to migrate domains onto one’s accreditation (fully automated and free of charge), and once done, saves customers even more money since afterward, domain registration and management only costs a small administrative fee per domain.

Talk with us, work with us, and see how our technology is easier to use, more reliable, and more cost effective!